COMMUNITY AS A FORM OF RESEARCH–
Stone Island continues its exploration of the different sub-cultures that make up its global community, introducing a new selection of participants united by the brand’s vision of democratic design, while showcasing signature pieces from the Spring_Summer '025 collection.
INDEX
01 CAMPAIGN
02 BEHIND THE SCENES
03 FEATURED
01 CAMPAIGN
The cast, which includes Spike Lee, John Glacier, Giggs, Hidetoshi Nakata, and Jalen Green, is photographed against Stone Island’s signature white background by David Sims and styled by Max Pearmain, with creative direction by Ferdinando Verderi and featuring questions curated by Hans Ulrich Obrist.
02 BEHIND THE SCENES
Photographer Heikki Kaski documents candid moments with the cast, providing a behind-the-scenes look at the Spring_Summer ‘025 campaign.
03 FEATURED
The campaign highlights distinctive items from the new collection that reflect Stone Island’s passion for product design, material research, and innovation. Jackets in Metal Cover made from an intangible monofilament nylon canvas with a polyurethane film and UV-Reactive garments that change colour in sunlight are presented alongside three-layer evolutions of the iconic Raso Gommato fabric.
